We Together: We Here’s Mentorship Program
We Together: Reimagining mentorship for mutual growth and liberation
A brand identity was conceived for We Together, We Here’s mentorship program in order to honor the work of the program managers and participants.
The Name
We Here is excited to introduce you to We Together, our mentorship program. What was once referred to as our “Mentorship Program,” now has a name and its own brand identity as we prepare to launch our second cohort.
We Together is named for its collective efforts. We could just link people up based on interest, but the Program Managers take the time to develop a curriculum, organize meet ups and are in consistent contact with all cohort members. We very much do this work together.
As we expressed in our post introducing the mentorship program, our work is informed and ever evolving by our own negative experiences and—others we heard from—as participants in mentorship programs. Part of this might be the lack of recognition of power inequities between mentor and mentee and/or not feeling understood as folks who identify as Black, Indigenous, or People of Color.
While we truly believe in learning from those more experienced in a traditional sense, we also believe mentors have so much to gain and learn from a mentee or from fellow mentors in a cohort setting. Our tagline, “Reimagining mentorship for mutual growth and liberation,” is meant to express this sentiment. If as a mentor you think you have all to give and nothing to gain, this program may not be for you. If as a mentee you think you have all to gain and nothing to give, this program may not be for you.
Program managers Crystal Chen and Nicollette Davis put in a lot of time and care into this work on a volunteer basis. The name and design may make the program more official, but they’re the ones that make it what it is.
The Design
“The Same As I Ever Knew” style of We Together’s logo.
For the brand identity, we wanted soft colors and for the typography to fit nicely with the other We World brands (Community School, up//root, We Reads). We developed four styles to the main branding:
The Same As I Ever Knew: Horizontal, no tagline. Used most often.
The Same But Different: Horizontal with tagline.
The Gimme All of Everything: Arched text with tagline.
The First Name Basis: Arched text, no tagline.
Each appears with the We Here mark.
The Next Cohort
Crystal and Nicollette are working hard to link the next cohort of participants. They’re simultaneously working on programming for the cohort and documenting their work. More news on the second cohort to come.
Want to support We Together? Consider joining our Patreon Community or Seed Circle. For the cost of a really good cup of coffee once a month, you can support this program and more all while receiving exclusive content.